Journals
The Story Behind MEROË
Born from Nubian roots and a shared vision between two siblings, MEROË represents a love for fashion that’s mindful, purposeful, and kind to people and the planet.
WE’RE ON A MISSION OF MINDFUL CONSUMPTION
Exploring MEROË’s mission to redefine modern luxury through mindfulness, creating durable, ethical pieces that inspire a more conscious way of dressing.
The MEROË Sustainability Guarantee
A closer look at MEROË’s promise, creating timeless pieces with care for the planet and the people behind every stitch.
Collections
WE’RE ON A MISSION OF MINDFUL CONSUMPTION
This means working to change the industry perspective from fast to slow by providing pieces that can be worn and loved for longer. We believe that sustainable clothing should never compromise. We thoughtfully created garments with great style, high quality, and impeccable fit. We do this through responsible sourcing and ethical production so they can be consciously kept and given a second life after ownership.
Shop the look
In the Media
ELLE
Where Sustainability Meets Innovation: MEROË and TANIS Debut Revolutionary Capsule Collection
FAD Dubai
MEROË Named Winner of the FAD Dubai x Majid Al Futtaim Program Supporting Egyptian Designers
Introducing
The MEROË Circle
Fashion made to last, and last again.
Through The MEROË Circle, you can repair or give back your MEROË pieces to help us close the loop.